Born Global - by Neal Gandhi Pages: 176 Size: 234 x 156mm Binding: Paperback "This book will help you face fresh challenges and develop prosperous relationships in a shrinking world." - Thomas Power, chairman, Ecademy Born Global is the first comprehensive guide for SMEs on how to become a successful global business. Based on 10 case studies of highly successful born global companies, it offers real, down to earth advice - including the dos and don'ts. The book highlights how UK companies are accelerating growth globally even in difficult economic climates thanks to advances in technology, such as Skype, online networks and email. Born Global guides you through all aspects of global expansion, including how to: - Adopt a global mindset - Seize wider opportunities, in terms of markets and skills - Boost productivity and innovation - Set up overseas operations - Lead multi-cultural international teams - Build prosperous partnerships and collaborations across borders and - Deal with regulatory and cultural challenges. Neal Gandhi is the CEO of Quickstart Global, a company that enables start ups and SMEs to extend their in-house teams worldwide. Neal is an expert in globalisation and his aim is to inspire businesses to remove their domestic blinkers in order to seize opportunities and maximize business success. Price: £16.99